The Programmatic Atlas
If you’re going to optimize your path to supply, you’re going to need a map. Jounce’s Programmatic Atlas is publicly available and free to use.
The average publisher on the internet sells its inventory through 15 supply paths. Our research shows that those paths create a pricing inefficiency that savvy buyers can exploit.
Our supply path dashboard provides daily refreshes of the publicly-disclosed ad exchange partnerships of the largest ad-supported publishers.
Our supply path database provides raw output of our ads.txt crawler to support flexible supply path analysis.