In our December 2020 report, we investigate the state of the RTB SupplyChain object among exchanges and intermediaries.

Our November 2020 report contains a deep dive into DSP volume bias based on a case study of Yahoo.com rebroadcasting.

In October 2020, we quantiy the impact of resold supply on a publisher's overall viewabliity.

Our September 2020 report outlines a framework for buyers to identify sellers that have low industry trust.

In August 2020, we quanitfy the value to buyers of reduced exchange take rates.

Our July 2020 report investigates the common case in which a single exchange operates auctions for multiple sellers on a single property.

In June 2020, we examine the growing QPS burden caused by intermediaries that initiate resold auctions through multiple exchanges.

Our May 2020 report tracks the impact of a new supply path de-duplication effort from The Trade Desk.

In April 2020, we investigate high volumes of multi-hop reselling auctions powered by Google Open Bidding

Our March 2020 report identifies intermediaries that blend special formats placements with commodity rebroadcasting.

In February 2020, we introduce a framework for grouping supply into 'marketplaces' that represent direct relationships between programamtic sellers and publishers.

Our January 2020 report outlines our latest thinking on 6 critical questions that will shape the supply landscape in 2020.